NEW YORK, Dec. 1, 2021 /PRNewswire/ — The popularity of chat platforms has transformed the customer relationship management landscape. Chat platforms are now ubiquitous and have made their way into the fabric of everyday life. The demand for chat-based communications tools to support customers has grown, and that trend skyrocketed exponentially during the pandemic – a time when travel companies struggled to address the sharp rise in customer support requests.   In response, Fareportal, the travel tech company powering online travel agencies CheapOair and One Travel, went to work to enhance its existing chatbot service. The chatbot uses natural language understanding to mimic human conversation and is available 24/7.  Customers can engage…